End of Shops - Molenaar, Cor (Rotterdam School of Management, Erasmus University, The Netherlands Rotterdam School of Management, Easmus University, The Netherlands)

Shops need to change, to reassess their unique customer appeal and work in new ways with suppliers and customers if they are to survive. Online retailing is often seen as the panacea, but is that really the case? The internet will undergo many changes, too. Many e-retailers will disappear or end up surviving on the margin of the mainstream.