Essentials of Corporate Communication - Van Riel, Cees B.M. (Erasmus University, the Netherlands) a Fombrun, Charles J. (The Reputation Institute, New York, USA)

Name: Essentials of Corporate Communication - Van Riel, Cees B.M. (Erasmus University, the Netherlands) a Fombrun, Charles J. (The Reputation Institute, New York, USA)
Brand: Taylor & Francis Ltd

Stabilní cena

Cenu sledujeme od 20. 7. 2026 a zatím se drží na 6 563 Kč.

6 563 Kč

Taylor & Francis Ltd

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O produktu

Expertly blending theory and practice and highly illustrated with case studies and vignettes, this text, written by leading experts in the field, provides readers with comprehensive coverage of the subject and a wealth of best practice examples.

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