Mucha - Sarah Muchová

The name of Alfons Mucha is inextricably linked with the evolution of Art Nouveau. Born in rural Moravia in 1860, Mucha found fame in Paris when a chance commission for a poster for the actress Sarah Bernhardt led to the creation of his first poster image. Gismonda. "Le style Mucha" was launched and Mucha posters, with their sinuosus lines, pastel colours and decorative motifs, were to become fin-de-siécle icons. But Mucha was much more than just a poster artist. His enthusiasm for the new encompassed architecture and interior design, photography, books, jewellery and sculpture, projects for furniture and tableware. his fresh and arresting visual idiom, expressed in the many different decorative repertoire with universal appeal