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Strategy and Performance - Mills, John (University of Cambridge) a Platts, Ken (Cranfield University, UK) a Neely, Andy (University of Cambridge) a Richards, Huw (University of Cambridge) a Bourne, Michael (Cranfield University, UK)

Strategy and Performance - Mills, John (University of Cambridge) a Platts, Ken (Cranfield University, UK) a Neely, Andy (University of Cambridge) a Richards, Huw (University of Cambridge) a Bourne, Michael (Cranfield University, UK)

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Cenu sledujeme od 20. 7. 2026 a zatím se drží na 2 594 Kč.

2 594 Kč

Cambridge University Press

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O produktu

The right manufacturing strategy is vital to maintaining profitability and running an efficient business. Manufacturing, however, is a complex business, and it is often difficult to know where to start when reviewing and developing long term strategic plans. This industry guide explains in clear, simple stages how to review your current processes and procedures, and how to build on this information to develop, present and implement new manufacturing strategies. Based on a uniquely structured approach developed over many years with major industry clients, including Rolls-Royce and Federal Mogul, its holistic approach can be applied to every area of operations from the entire organisation down to individual business units or processes. Written for managers of small-medium sized businesses and industry consultants, this book also forms part of a three volume set covering business strategy, performance, and competencies.
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EAN
9780521750295

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