What is Rhetoric? - Meyer, Michel (Emeritus Professor of Rhetoric and Philosophy, Emeritus Professor of Rhetoric and Philosophy, Universite Libre de Bruxelles)

This book offers a new unified approach to rhetoric, a means of persuading or influencing interlocutors. All the principal authors from Plato and Aristotle to contemporary theorists are integrated into Michel Meyer's 'problematological' conception of rhetoric, based on the primacy of questioning and answering in language and thought.